Kintsugi for data

Kintsugi is the ancient Japanese practice of mending broken objects by filling their gaps and cracks with gold, often resulting in something more beautiful than the original.

Inspired by this principle, our DataFill tool locates data gaps, i.e. innovation opportunities, and fills them with new imaginative data points, i.e. innovation “gold”.

The result is more valuable than the original data, and we consider our services an art form as well as a science.